Case Study: Ecommerce Website
Powder Drink Mix: Ecommerce Website Design
An online drink-mix store designed to make shopping quick: clear categories, visible search, a cart that's always within reach, and live chat for questions.
- Client
- Powder Drink Mix
- Industry
- Drinks and hydration (online retail)
- What I did
- Website design
- Devices
- Desktop and mobile
The brief
Powder Drink Mix sells hydration and drink mixes online. The store needed to help shoppers find products fast on any device, and to highlight offers like free shipping.
Goals
- Help shoppers find the right product quickly
- Highlight offers such as free shipping over $50
- Make buying easy on desktop and mobile
My approach
Understand
I looked at how shoppers browse a product catalog and what slows them down.
Structure
Product categories sit in the main navigation with a prominent search bar, so shoppers can browse or search straight away.
Design
A bright blue and orange palette and bold banners keep the energy of the brand while keeping product pages easy to scan.
Key features
- Free-shipping announcement bar
- Search bar and clear category navigation
- Best-seller product sections with Add to Cart
- Login and cart in the header
- Live chat for customer questions
- Mobile-friendly shopping layout
Look, feel and mobile
On mobile, products stack into a simple, scrollable list with clear prices, an Add to Cart button on every item, and chat support always within reach.
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